Quiznos is rewarding consumers with the “Hot and Toasty ‘Sweepsteaks,’” a visual scavenger hunt based on the new ad for the Double Cheese Cheesesteak sub, which features two hillbillies in a hot tub. The hunt will give customers a chance to win the grand prize of a jetted hot tub.
“We develop our ads to be consistent with the Quiznos brand character—edgy, provocative, and humorous,” says Trey Hall, chief marketing officer for Quiznos.
